As every year, the Fiesta Nacional de la Nieve (Snow's National Day) and the Semana Internacional de Esquí (International Ski Week) will be celebrated in August. Other sport events, both social and special, which have caught the attention of national and international media, such as the Reef Boardercross or the Campeonato Internacional Infantil Patagónico (Patagonian Kids International Championship), are also part of the agenda.

This winter, the success of the Diario de la Nieve , with free printed distribution at the mountain and the base lodgings and stores, will be maintained. Likewise, permanent distribution of the season articles Newsletter to a bank of more than 2,000 voluntary subscribers and about 500 mass media all through the country and abroad.