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• Proposal 1
Space for the development of promotional actions.
We have a coffee-shop with parking space of approximately one hectare located in our own venue at the base of Mount Chapelco.
Possible promotional actions:
» Stands.
» Corners.
» P.O.P. Hand-out.
» Banners.
» Signposted meeting points for each school group.
» Building of cabins (for several actions) with temporary agreements.
» Exhibitions.
» Taste Tests.
» Displays.
• Proposal 2
Garment Trademark.
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On the ski and snowboarding school jackets for resident members. Approximately 250 learners, instructors and organizers who visit the winter resort during the 45 days on which they have lessons or during the winter season, in addition to the free ski days, which represents a permanent presence of the trademark.
As well, the members of the competition team of the club wear these garments in competitions in which they participate in other winter resorts in the country and abroad. Many times, they integrate the podiums and are interviewed by the press. Fifty percent of the National Ski Team is composed by members of our association.
» Chest or arm identifications containing the trademark could be provided at the Junior Ski Academy for non-residents -which includes an estimate of 200 learners- and in the Municipal Ski School -organized by this association with an estimate number of 150 learners.
Note: in the case of competitors, the inclusion of the trademark is ruled by FIS regulations.
Art. 210.1: Tobacco, alcoholic drinks or narcotics advertisements is forbidden on competitors.
Art. 211: Trademarks on equipment:
Technical specifications on size, shape and quantity of trademarks are annually determined by FIS Counsel.
• Proposal 3
Advertising spaces present at ski and snowboarding competitions organized by the club in Mount Chapelco.
Possible Spaces:
» Starting Point.
» Banners on the starting point.
» Laterals of the track.
» Arrival point.
» Laterals of the track at arrival point.
» Competitors chest identification.
» Jackets and garments of the approximately 30 organizers and staff.
» Presence on the posters advertising the event.
» Presence on the competitors and team members identification.
» Podium.
» Security net on the sides of the track.
» Etc. -
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